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On Monetizing Paintball

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    On Monetizing Paintball

    So, I was talking with my SO about paintball's complete failure to become a recognized sport (and to be honest, I've given up on that ever happening) and after I described several game formats to her, she had some suggestions...which absolutely floored me and got me thinking.

    Her ideas:

    -strip a team down to a single individual (1v1 match)
    -structure the field so that the players can't shoot each other right off (they have to move forward to engage)
    -put a button in the middle of the field that either player can push to win the game (i.e give both participants a reason to push up)
    -allow any and all gun formats

    Y'all...even if I didn't play paintball, I would watch this. A mano e mano contest, driven by individual personalities that I can root for, a game format that I can understand even if I'm a casual viewer just tuning in for the first time, plus individual persons I can care about and cheer on? I'd be here for this.

    Plus, it offers what paintball as a sport has been lacking and that's drama. Let's face it, most Speedball matches are boring as f**k to watch (because they're hard to film). Something like what I'm talking about would be easy to make exciting, for a variety of reasons.

    -1: You got two guys fighting over a central domination point. That's easy to capture

    -2: In this situation, literally any paintball-slinging device becomes competitive. I mean, if all I have to do is hit one guy one time my PGP becomes a viable contender against the latest electro. All I have to do is get position...which is a learnable skill, which would result in David vs. Goliath matches in tournaments (and you know that would draw in viewers)

    -3: (building off what I just said) You got two guys shooting at each other. That's "boxing match" levels of easy to film and make exciting

    -4: If paintball became popular enough under this format, corps might want to sponsor individual players rather than teams...and that seems more viable to me, due to how individual personas sell better than team vibes

    Anyway, my SO came up with almost all of this (we talked a bit, some of it is due to me explaining paintball to her, but the main ideas are hers) despite never once playing paintball, but I think she's on to something that could actually work...both as a way to make professional paintball fun to watch AND something that would actually draw people into the sport because it would make it look cool.

    Curious to know what the rest of you think of this.

    #2


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      #3
      She's nearly perfectly described the "Duel" and "Joust" formats. Plenty of videos from the last couple years. Seems like this didn't really take off either, though it is fun to watch (for paintball nerds at least).

      Share your videos with friends, family, and the world

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        #4

        Feedback!: https://www.mcarterbrown.com/forum/b...rough-feedback

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          #5
          One theory of mine based on no factual evidence. The person that would green light paintball as a sport tries it out (ceo, president, partners, esc) goes into a match thinking "everyone is going down" just to be bonus balled by someone not knowing who the person actually is.

          Theory two. Bad apples in the sport ruin many aspects of why it should be taken serious.

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            #6
            Paintball just isnt interesting enough to show on TV. No matter the format. Combine the fact that its boring to watch, chocked full of cheaters, draws bad apples with huge egos, and is laced full of profanity, its always gonna be a niche sport supported by the players and not fans. There will never be an Ryan Greenspan jersey sold at a sports store. If there is, its a paintball store and its wanted by a member of the community. Mainstream isnt ready for the unedited version of regional divisional paintball that leads to the edited version of Pro paintball hosted by Matty and Rich. Paintball as whole has more bad ambassadors then it will ever have good ones. The fact that we have been enjoying it for as long as we have is a blessing.

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              #7
              Originally posted by boomersruckus View Post
              Paintball just isnt interesting enough to show on TV. No matter the format. Combine the fact that its boring to watch, chocked full of cheaters, draws bad apples with huge egos, and is laced full of profanity, its always gonna be a niche sport supported by the players and not fans. There will never be a Ryan Greenspan jersey sold at a sports store. If there is, it’s a paintball store and it’s wanted by a member of the community. Mainstream isnt ready for the unedited version of regional divisional paintball that leads to the edited version of Pro paintball hosted by Matty and Rich. Paintball as whole has more bad ambassadors then it will ever have good ones. The fact that we have been enjoying it for as long as we have is a blessing.
              NASCAR is boring a plenty of people love watching it, same with the PGA. As much as people love dunking on the NXL here, I don’t believe it’s an issue with the format.

              I don’t see any reason why the NXL can’t make it as a viewer sport. Now I don’t think it’s going to be competing with any of the major sports, but to carve out some consistent viewership should be possible. What I would guess is needed is someway to help the unfamiliar viewers understanding what is happening and why. A show that highlights teams and players, show cases the effort that is put in beyond the major events.


              I don’t pretend to know the secret formula but there are plenty of niche sports that are successful.

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